
Shopify
Build and scale online stores for digital or physical products.
Price
From $29/month
What is Shopify?
Shopify is a powerful, full-scale eCommerce platform that lets you build, customize, and run online stores for physical products, digital goods, services, and subscriptions.
Used by everyone from solo creators to global brands, Shopify provides everything you need to launch, scale, and manage a professional storefront - including themes, checkout systems, marketing tools, and app integrations.
Unlike lightweight tools like Gumroad or Payhip, Shopify offers deep control, custom design, and endless third-party apps, making it ideal for creators and entrepreneurs ready to scale their operations.
Key Features
Build fully branded online stores (digital or physical products)
100+ themes and robust design customization
Integrated checkout, payments, and fraud protection
App marketplace with 8,000+ third-party integrations
Sell subscriptions, memberships, and digital downloads
Analytics dashboard with customer insights
Abandoned cart recovery, upsells, and discounts
Shopify Payments, or integrate with PayPal/Stripe
SEO tools, blogs, and content pages
Who is Shopify Best For?
Shopify is best for creators, entrepreneurs, and small businesses who want to build scalable, branded stores with advanced marketing and growth tools.
It’s ideal if you:
Sell both physical and digital products
Need deep customization and control
Plan to scale into a larger business
Want access to powerful apps and analytics
Pricing
Plan | Price | Features |
---|---|---|
Basic | $29/month | Full store access, up to 2 staff accounts, discount codes, digital sales |
Shopify | $79/month | Professional reports, 5 staff accounts, shipping discounts |
Advanced | $299/month | Advanced reports, 15 staff accounts, calculated shipping |
Starter | $5/month | Link-in-bio sales, simple product page, no full storefront |
Note: Additional fees may apply for apps and payment processing (1.5–2.9%).
Pros & Cons
Pros
Scalable platform for any business size
Deep customization and design flexibility
Massive app store with marketing and automation tools
Supports subscriptions, courses, and digital goods
Great SEO tools and content integrations
Cons
Monthly cost + additional app fees can add up
Learning curve for beginners
Overkill for very small or single-product shops
Alternatives to Shopify
Platform | Best For | Starting Price | Key Advantage |
---|---|---|---|
Lightweight storefronts with no upfront cost | Free (5% fee) | Freemium + instant payouts | |
All-in-one store with marketing tools | $19/month | Upsells, email marketing, and merch | |
Software and digital products | $9/month | Tax handling and license keys | |
Mobile-first selling for creators | $29/month | Optimized for influencers | |
Simple digital sales for creators | 10% fee | Easiest to launch with no design work | |
Courses, coaching, and digital content | Free or $39/mo | No transaction fees on paid plans |