A structured checklist designed to simplify ad platform selection and optimise strategy. This resource provides a clear framework for evaluating business goals, audience targeting, budget allocation, and campaign performance to ensure smarter ad investments and better results.

What’s Inside:

✅ Platform Selection Guide – Step-by-step process to choose the best advertising platform.

🎯 Goal & Audience Assessment – Align ad strategy with objectives and target the right audience.

💰 Budget Planning – Practical tips for optimising ad spend efficiently.

📊 Performance Tracking – Key metrics to monitor for campaign success.

This checklist provides a structured approach to making data-driven ad decisions, helping to improve campaign effectiveness and maximise return on investment.