This ebook is designed to help you run high-performing Google Performance Max campaigns by focusing on automation, targeting, and optimisation.

It offers clear, easy-to-follow strategies for setting up campaigns, enhancing ad assets, and leveraging AI-driven insights to boost performance and conversions.

What’s Inside

✅ A deep dive into Google Performance Max and how it differs from traditional ad campaigns.

✅ Step-by-step guidance on setting goals, structuring ads, and tracking performance.

✅ Tips on creating high-converting ad assets for multiple Google platforms.

✅ Practical ways to use audience signals and AI-powered tools to refine targeting.

✅ Real-world case studies demonstrating how businesses scale successfully with Performance Max.

What You’ll Learn:

✔️ How to set up and launch a Performance Max campaign from scratch.

✔️ The role of automation and machine learning in digital advertising.

✔️ Proven methods to optimise ad creatives, budget allocation, and targeting.

✔️ Strategies for troubleshooting campaign issues and improving ROI.

✔️ How to refine and scale campaigns for long-term success.

This ebook provides actionable insights to help you unlock the full potential of Google Performance Max.

Whether you're new to digital advertising or looking to enhance your strategy, this guide equips you with the knowledge and tools to achieve better results.